Sunday, December 9, 2012

The Last of Us has pre-order goodies

This is a pretty decent treat for PS3 owners. I prefer retailer specific bonuses. RIFT did it and I think that did very well. Granted no one plays the game anymore, but the fact that my friends and I were arguing over where to get it from worked out great for them. Giving people things like themes, soundtracks, outfits, money and weapons is a good strategy. I'd like to more big games have marketing campaigns like this. Thumbs up to Sony's internal studios.

http://www.ign.com/articles/2012/12/10/the-last-of-us-box-art-preorder-bonuses

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